Communities seeking to improve safety, walkability, and accessibility in their downtowns should take note, the GM on Main Street Grant Program is nearing its application deadline. This competitive opportunity supports innovative road safety and traffic calming projects designed to enhance Main Streets and neighborhood commercial districts in eligible communities near General Motors facilities.
What the Grant Is For
The GM on Main Street Grant Program funds physical road safety and traffic calming projects that make downtowns safer and more inviting for pedestrians, residents, and visitors. Projects should focus on measures such as traffic calming installations, pedestrian safety improvements, and creative approaches that improve quality of life in publicly accessible downtown or commercial areas.
Each selected community will receive $60,000 to implement an eligible project.
Who Is Eligible
Applicants must meet the following criteria:
Be a local government entity or a 501(c)(3) or 501(c)(6) nonprofit organization
Be located in an eligible county (selected based on proximity to GM facilities across multiple states, including Georgia)
Submit one application per organization
Previous GM on Main Street grantees may reapply if prior projects were successfully completed
Eligible funding is limited to physical project costs, such as construction materials, equipment, installation labor, and limited engineering or design fees.
Key Timeline
Applications Opened: November 19, 2025
Applications Due: February 13, 2026, at 11:59 p.m. CT
Award Notifications: Late April 2026
Project Implementation Period: May 1 – November 30, 2026
Projects Must Be Complete and Publicly Usable By: November 30, 2026
Communities selected for funding will have seven months to complete their projects and will participate in brief progress reporting and cohort learning sessions.
Why This Matters
This program prioritizes projects that are innovative, feasible, inclusive, and replicable, making it a strong fit for downtowns looking to pilot creative safety solutions that can be scaled or modeled elsewhere.
⏰ With the February 13 deadline quickly approaching, eligible communities are encouraged to act now. Review eligibility requirements carefully and submit applications as soon as possible to avoid missing this opportunity.